George, Dip and Doze's founder, has always been surrounded by fabrics, as the sixth generation of his family’s textile company. Driven by a desire to cut through the “noise” and dispel the misconceptions such as high thread count means high quality, George set about creating a beautifully simple and considered collection of the finest quality bed and bath products. Made using some of the world's best organically grown and Fairtrade certified cotton. With that, Dip & Doze was born… offering a new, simpler approach to bed and bath linen, reimagined for contemporary living.